Martin Luther King, Jr. Takes Over LRG’s Website for MLK Day

We’re lucky to enjoy an absurd degree of diversity in the fashion world, but it’s always nice to remember that the world (fashion, and otherwise) wasn’t always this way.

To illustrate that point, streetwear heavy LRG took over its own website with a massive black-and-white photograph of Martin Luther King, Jr. The image effectively suspends e-commerce for the brand, so it’s certainly not just an empty ploy for attention, because its sacrificing something real in exchange for the opportunity to homage a great American.

Presumably, LRG’s webstore will be running again tomorrow, at which point you should support the brand for its move on MLK Day.

via, CrosbyPress || Dave Infante

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s